International Business Times: Etsy Stock Price Crashes 23%: Is The Online Crafts Marketplace An Acquisition Target?
May 20, 2015
With its stock now trading below its initial offering price, Etsy could be an attractive target for larger e-commerce companies. Etsy is a market leader in a niche within a broader industry, and there are plenty of ecommerce players that would benefit from that kind of diversification, says James Gellert, CEO at Rapid Ratings. “Etsy could easily be an acquisition target,” Gellert said. “Etsy has a strong enough base that they would be logical acquisition irrespective of how much they can grow their business from here.”